GROWING CONNECTIONS
LULU Roses Shines at the 2nd Florist Encounter by Ecuador y Sus Flores at Expoflores
Last Saturday, July 19, LULU Roses and Naranjo Roses joined the vibrant second Florist Encounter organized by Ecuador y Sus Flores during Expoflores in Quito. This gathering is a beloved highlight of the year, uniting floral artists at all levels—from newcomers discovering their passion to seasoned designers honing their craft
Why Events Like These Matter
For LULU Roses, being present at this event reflects more than a brand appearance—it’s a powerful opportunity to deepen our connection with the floral community. Engaging directly with florists lets us share our passion for preserved floral artistry, understand their creative needs, and spark meaningful relationships that ultimately elevate everyone’s craft.
Spotlight on the Boutonniere Workshop
One of the highlights was an interactive boutonniere-making workshop led by Giovy from Southern Blossom Flowers. Guided by her expertise, each florist created a unique boutonniere using a mini preserved rose from LULU, included in every kit we provided. This hands-on experience emphasized how our preserved roses are ideal for intricate accessories—adding elegance, longevity, and emotional value to every creation.
Fresh-Cut Floral Demonstrations
We also showcased the timeless beauty of Ecuadorian fresh-cut roses from Naranjo in live bouquet-making demos. The blend of fresh and preserved floral art highlighted the creative possibilities available to designers seeking to offer clients enduring and dynamic arrangements.
The workshop — which featured centerpieces, and floral installations for photo booths and events — was led by the talented Gabo de las Flores, who brought his signature style and expertise to every design.
Inspiring the Next Generation
The event also served as a platform to build a strong network within the florist community. We had the pleasure of inviting many emerging talents to “Dare to Bloom 2026” in Quito, our next major floral competition that celebrates innovation, creativity, and courage in design. The excitement and curiosity shown by attendees confirmed that LULU Roses are becoming a source of artistic inspiration.
The Value of Engagement
Events like this matter deeply to us. They allow LULU Roses to:
- Connect authentically with both aspiring and established florists.
- Demonstrate the creative versatility of preserved roses.
- Offer tactile learning through interactive workshops.
- Nurture community, elevate artistry, and plant seeds for future collaborations and competitions.
As the florist world evolves—more innovative, sustainability-minded, and creative than ever—LULU Roses is committed to being both a partner and a muse, empowering designers with tools that withstand time and spark joy.
Keep Blooming with Us
If you’re a florist keen on discovering new ways to amplify your designs with preserved floral craftsmanship and storytelling, keep connecting with LULU Roses. We’re here to inspire, support, and grow together.
We’re also thrilled to announce that Dare to Bloom Quito — Second Edition is officially set for 2026!
We warmly invite the entire floral community to participate, celebrate creativity, and showcase their unique artistry.
Stay tuned — we can’t wait to see you bloom!
